Product Styling for UGG's
A hypothetical styling project undertaken for the brand UGG, specifically their OG sheepskin boot in the tan variant.
From Summer to Winter | Classic | Rugged | Organic
The UGG Boot: A unisex, Sheepskin boot that originated in Australia
Despite those who doubted such a fashion sensation could endure, the Ugg boot has defied the naysayers to become a classic boot style worn by nearly one-third of American women. While they provide warmth during the cold days of winter, they also provide cool in the scorching heat of summer. The goal was to put focus on this perennial, evergreen nature of the UGG as a boot. Taking inspiration from its origins being deeply rooted in surfer culture, contrasting colours have been used to emphasise the versatility of the boot.
